What is the Best Time to Post on Social Media?

If you are an experienced marketer, you know how crucial it is to have a grounded social media marketing strategy, which includes finding the best times to post your content. Timing is essential, especially when it comes to social media. Posts can easily go viral and gain serious attention by posting at the perfect time. Since many social media platforms host billions of users worldwide, having your voice heard while gaining high traffic can be challenging. Throughout this article, we will cover the best times to post on social media that you can use to the advantage of your brand or business. Keep reading below to learn more!

What is the Best Time to Post on Facebook?

Facebook is one of the most used social media platforms in 2025! Although Facebook’s demographic has changed in recent years, it is still one of the top social media platforms worldwide, shows no sign of slowing down, and is one of the most effective marketing tools for businesses and brands. When posting at the right time, all sources point to early to mid-mornings on weekdays, with Sundays being avoided!

  • Best times: 8 am -1 pm
  • Best days: Weekdays
  • Worst days: Sunday

What is the Best Time to Post on Instagram?

Instagram has evolved from a photo-sharing platform into one of the most popular and widely used social media platforms ever, becoming an outstanding marketing tool. Billions of users utilize Instagram, and approximately 90% follow at least one business. It’s safe to say that Instagram has built itself into an empire for ecommerce, brand awareness, and community. According to sources and data, posting morning-midday hours is the best time slot for gaining attention on Instagram. 

  • Best times: 8 am – 1 pm
  • Best days: Wednesday
  • Worst day: Sunday

What is the Best Time to Post on TikTok?

TikTok is relatively new to social media but has quickly become a favorite among online users, driving significant traffic to brands and businesses. The average user spends about 54 minutes on the app, so you should immediately optimize your brand or business’s marketing presence to generate returns. The million-dollar question is, what’s the best time to post on TikTok? The best time slot seems to be weekdays. Tuesdays have a reputation for rising to the top, as well as Wednesdays and Thursdays. Since this social media platform has skyrocketed to the top recently, it is difficult to determine the best time to post content

  • Best times: Inconclusive
  • Best days: Tuesdays
  • Worst day: Inconclusive

Contact Boston Web Marketing to Boost Your Social Media Strategy!

Does your brand or business’s social media strategy need improvement? Partner with Boston Web Marketing today! Our experts are up to date with the latest trends and technologies to significantly help your social media strategy gain higher traffic, likes, shares, comments, and more! Make the first step by calling us today at (857) 349-5062

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