Social media can be a crucial tool if utilized wisely. However, if you’re not gaining followers, then it can feel disappointing at times. Have you been wondering how you can gain new followers and more traffic? Continue reading the content below as we explore some of the main reasons why you’re not gaining followers and how to address them.
Lack of Consistency
To truly make a brand on social media, you have to stay consistent. Posting numerous times a week on schedule is important to finding success. Whilst your first few posts may not get the best engagement, staying consistent and not giving up is key. You need to develop the page further so that social media platforms can start understanding the content you are providing users. Posting once a week usually isn’t enough to truly gain the following you know you deserve. Therefore, keeping a proper schedule and posting numerous times a week can greatly help your page.
Lack of Hashtag Research
Whilst hashtags may seem like a small part of social media publications, this could not be further from the truth. Researching your hashtags can lead you to success. Hashtags are great for telling the social media algorithm the exact audience you are trying to attract. This is why trying all sorts of hashtags can greatly benefit you. If you keep track of which hashtags outperform others, then you can fully optimize your content. Adding a mixture of large, medium, and small-sized hashtags helps you target various ranges of your audience. Therefore, tracking and researching your hashtags can bring you to the next level you are looking for.
Not Intertwined with the Community
Many users will only follow pages that they relate to, enjoy, and trust. Which means intertwining yourself and being involved in the community is very important for turning viewers into followers. This means making other connections in your niche, posting to your stories, or publishing content that users believe is important. The more work you do to make yourself a member of the community, the more likely you are to see success for your page and future content. Connections with other pages and users can help you gain trust and give you leverage over other pages in your industry.
Contact a Digital Marketing Agency
If you’re looking for a professional team that can greatly help your social media pages gain a bigger following, then contact Boston Web Marketing today. They have an incredible team that can take care of any digital marketing situation you may have. Regardless of whether you want social growth, website optimization, or SEO services, they do it all. Give them a call or submit a contact form to get started on the process today!