Site Speed Should be Prioritized
Google has always considered page load speed an important ranking factor. It is also important for visitors in order to avoid the bounce rate from increasing. In fact, 53% of visitors will exit the page if it takes longer than 3 seconds to load. The objective is to get your pages to load in under one second. You can achieve it with these few tips. The first step is to resize and compress images. There are many tools and websites that allow you to compress your image size. The second method is to minimize requests and redirects. Remove any unnecessary elements from the page and remove anything that might slow your site speed. AMP pages also help because they load 4 times faster than regular pages because they eliminate extra HTML coding. Interested in learning more about why site speed matters? View our in-depth blog on site speeds by clicking here!
Server Hosting Overview
If your website has had the same hosting/server plan for the past decade and is starting to slow down, it is no coincidence. When it comes to mobile speeds, and mobile optimization, pay close attention to your current it is wise to optimize and upgrade your current hosting so that even if your site is loading slow, it cannot be contributed to your overall hosting platform.
Mobile-Responsive Pages
In order to have a website that functions seamlessly whether a user is viewing your website on mobile, or desktop it is important that the site must be mobile-friendly but most importantly responnsive in order to enhance the user experience. While most websites are designed with desktop viewability in mind, at this day and age every website should be designed for smartphones and tablets as well. Mobile-responsive pages are important in the sense that if your page is properly optimized a user will see your site structured in a way that is not confusing, but also effective in the sense that the mobile site will continue to drive leads and potential conversions. Still curious about the importance of Responsive Web Pages? View a descriptive article detailing the ins and outs of Mobile Optimization compliments of GOOGLE!
Optimize Font Size, Text & Buttons
If you are working on optimizing your site for mobile-first indexing then it is important to remove or edit any preexisting small or illegible fonts that can reduce the number of on-screen glitches. When working on a desktop for mobile optimization, be sure to leave enough space between every element in order to avoid visitors clicking the wrong link, and ultimately leaving your site due to frustration or slow loading times.
Helping Your Business Get Optimized Quicker!
Boston Web Marketing specializes in ensuring that your website is being found through standard search but also through optimized & streamlining your search power by attaching to a reputable site to provide your users with information that is not only relevant to your business but their needs as well! For questions on how we can assist your website needs best, contact us directly at 857.526.0096 or use our quick and easy contact form!